Tony Aponte

1205 Glenn dr., 32218, Jacksonville, United States.

About

Jacksonville

Work

Self-Employed

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Marketing Strategy & Operations Consultant

Jacksonville, FL, US

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Summary

Provided strategic marketing and operational consulting to service-based businesses, developing structured systems and optimizing workflows to enhance efficiency and drive growth.

Highlights

Orchestrated end-to-end multi-step marketing, CRM, and operational projects, ensuring seamless execution and strategic alignment across all initiatives.

Designed and implemented robust lead tracking systems and automated lifecycle workflows, significantly improving lead nurturing and conversion processes for clients.

Developed comprehensive dashboards and reporting tools to meticulously track campaign and project performance, enabling data-driven optimization and strategic adjustments.

Managed and coordinated diverse vendors, contractors, and internal teams, consistently meeting project deadlines and ensuring high-quality deliverables.

Streamlined complex initiatives by breaking them into clear, actionable steps with assigned ownership, enhancing team accountability and project velocity.

Uptown Build LLC

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Owner

Jacksonville, FL, US

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Summary

Directed comprehensive marketing, sales, and operational strategies for a residential remodeling company, driving business growth and operational efficiency.

Highlights

Generated 10-15 qualified leads weekly, achieving a 40% close rate and directly contributing to revenue growth for the residential remodeling company.

Implemented structured task tracking and scheduling processes, enhancing project timelines and ensuring efficient coordination of subcontractors and customer communication.

Coordinated vendors and suppliers proactively, mitigating potential delays and ensuring timely project completion across all remodeling projects.

Optimized lead source tracking and leveraged performance data to strategically adjust marketing and sales strategies, maximizing ROI and client acquisition.

Omega Standard LLC

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Multi-Family Construction Project Manager

Jacksonville, FL, US

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Summary

Managed a $24M multi-family apartment project, successfully leading schedule recovery efforts and overseeing comprehensive construction operations.

Highlights

Coordinated and managed 35+ contractors and subcontractors for a $24M multi-family project, ensuring adherence to project specifications and timelines.

Implemented daily reporting and production tracking systems, significantly enhancing workflow visibility and accountability across all trades.

Maintained robust vendor communication and enforced milestone accountability, contributing to successful schedule recovery and timely project delivery.

Improved overall workflow visibility across diverse trades, fostering better collaboration and reducing operational bottlenecks.

Pinnacle Home Pros LLC

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Owner

Jacksonville, FL, US

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Summary

Founded and operated a residential painting and remodeling company, overseeing all aspects from team management to strategic marketing and project delivery.

Highlights

Led and managed a team of up to 30 crew members, fostering high-performance and efficient execution across multiple residential projects.

Coordinated multiple concurrent projects and complex vendor schedules, ensuring seamless operations and timely completion within budget constraints.

Secured recurring contracts with prominent home builders, significantly expanding the company's client base and revenue streams.

Developed and implemented structured inbound lead systems through targeted marketing efforts, establishing a consistent pipeline for business growth.

Managed comprehensive scheduling, budgeting, and performance tracking, optimizing resource allocation and project profitability.

Certificates

AI Empowered Marketer

DigitalMarketer

Content Marketing & Customer Value Optimization

DigitalMarketer

Sales Development Fellowship

SV Academy

Skills

Marketing Operations

Marketing Operations, CRM & Lifecycle Marketing, Lead Generation & Funnel Optimization, Performance Tracking & KPI Reporting, Sales & Marketing Alignment, Multi-Location Support, SEMRush, Ahrefs, SERanking, Google Analytics, Google Search Console, Microsoft Clarity, Google Ads, Meta Ads Manager, WordPress, Adobe Creative Suite, HubSpot, GoHighLevel (GHL).

Project Management

Project & Task Management, Workflow Improvement, Vendor & Contractor Coordination, Process Documentation, Asana, Monday.com, ClickUp, Slack, Microsoft Teams, Google Workspace.